Public and Corporate Communication (Classe LM-59)-enrolled until 2013/2014 academic year
LM-59 - Scienze della comunicazione pubblica, d'impresa e pubblicità (EN)
This degree programme aims to provide graduates from the three-year course in Communication and Society and other universities with a range of possible specialisations in the fields of professions related to public communication, corporate communication and advertising. The educational and cultural project of the course intends to offer an advanced and interdisciplinary formation with a strong opening to the worlds of enterprise in the national and international context and to communication activities within public and political organisations.
Among the professional opportunities for graduates in Public and Business Communication are high-profile positions in the organisation and management of press agencies, external relations, and public relations firms; jobs as planners and developers of institutional, business and marketing communication; experts of e-government in local, provincial, regional and national public administrations; researchers and analysts in demoscopic and market research institutes; advocacy experts with companies, organisations and public and private bodies, also at an international level; political marketing counsellors for parties and candidates.