Sustainability and social entrepreneurship
A.A. 2023/2024
Obiettivi formativi
Whether it is ample access to sustainable energy, equitable stewardship of Earth's ecosystems to counter climate change, food security or poverty eradication, entrepreneurship is taking a leading role in the search for sustainable solutions to the most pressing, wicked problems of society. At the intersection of business, government and nonprofits, social and sustainable entrepreneurs are increasingly visible and having an impact on local and global scales.
Building on the most recent advancements in entrepreneurship and innovation for sustainability, the course will provide students with the opportunity to learn how to apply business knowledge and skills to address complex social and environmental problems.
Students will first address the complexity of sustainability, as well as how related challenges are altering the social and competitive arena for companies and organizations, creating new threats and market opportunities. The focus will then move on knowledge and tools to sustain social and sustainable opportunity identification and exploitation. Social and sustainable business planning will be addressed along the stages of entrepreneurial discovery, with a focus on hybrid business models and supportive ecosystems. Moreover, recent advancements in the field of innovation for social change will be reviewed, with a focus on bottom of the pyramid strategies, scaling opportunities, and cross-sector social partnerships.
Building on the most recent advancements in entrepreneurship and innovation for sustainability, the course will provide students with the opportunity to learn how to apply business knowledge and skills to address complex social and environmental problems.
Students will first address the complexity of sustainability, as well as how related challenges are altering the social and competitive arena for companies and organizations, creating new threats and market opportunities. The focus will then move on knowledge and tools to sustain social and sustainable opportunity identification and exploitation. Social and sustainable business planning will be addressed along the stages of entrepreneurial discovery, with a focus on hybrid business models and supportive ecosystems. Moreover, recent advancements in the field of innovation for social change will be reviewed, with a focus on bottom of the pyramid strategies, scaling opportunities, and cross-sector social partnerships.
Risultati apprendimento attesi
Participants in this course will lean what role management students can play at the initiation of social and sustainable change. They will know how to set the boundaries of social and sustainable entrepreneurship and understand the steps through which a typical process for social change unfolds. In so doing, participants will learn a vocabulary for thinking and communication about social and sustainable values. Additionally, students will apply knowledge and understanding to the identification, exploitation and scalability of social and sustainable opportunities.
Periodo: Secondo trimestre
Modalità di valutazione: Esame
Giudizio di valutazione: voto verbalizzato in trentesimi
Corso singolo
Questo insegnamento può essere seguito come corso singolo.
Programma e organizzazione didattica
Edizione unica
Responsabile
Periodo
Secondo trimestre
Programma
The course consists in the following topics:
1. Introduction to the topic: The first part of the course will provide an overview of environmental and social megatrends and their implications for the private sector. Key events and theories in the evolution of corporate sustainability will be presented together with the main drivers behind its emergence. Risks and opportunities for companies will be introduced, with a focus on the evolution of corporate posture towards sustainability, from compliance to strategic integration, and their performance implications.
2. Business model innovation for sustainability: The second part of the course will open the black box of corporate sustainability and examine existing frameworks, standards and guidelines corporate sustainability practitioners can rely on to integrate sustainability along their value chain. More specifically, the implications for innovation management, operations, human resource management and marketing will be discussed.
3. Stakeholder management and collaborative approaches: Given the complexity of addressing sustainability challenges, companies have to define priorities based on relevance. This topic will be addressed in the third part of the course with a specific focus on stakeholder management and materiality assessment. Students will also learn how companies can work together with their peers, government, and nonprofits to bring about large-scale change in the sustainability space.
4. Sustainability management and reporting: The fourth part of the course will delve into how to plan, implement, and evaluate a sustainability strategy. The key steps of a sustainability program implementation process will be overviewed. The accountability implications of sustainability integration will be discussed with a focus on non-financial and sustainability reporting. Frontier approaches in measuring sustainability impacts will be also shared with specific regards to social return on investment methodology.
5. Sustainability as an entrepreneurial opportunity: the last part of the course will be devoted to entrepreneurial approaches launched with the intent of creating social and environmental impact. A process-based view of social and sustainable entrepreneurship, starting from opportunity identification and ending-up with opportunity exploitation into a running organizational form will be adopted. New legal forms and hybrid business models will be presented to give an overview of current dynamics in the field of social and sustainable innovation
1. Introduction to the topic: The first part of the course will provide an overview of environmental and social megatrends and their implications for the private sector. Key events and theories in the evolution of corporate sustainability will be presented together with the main drivers behind its emergence. Risks and opportunities for companies will be introduced, with a focus on the evolution of corporate posture towards sustainability, from compliance to strategic integration, and their performance implications.
2. Business model innovation for sustainability: The second part of the course will open the black box of corporate sustainability and examine existing frameworks, standards and guidelines corporate sustainability practitioners can rely on to integrate sustainability along their value chain. More specifically, the implications for innovation management, operations, human resource management and marketing will be discussed.
3. Stakeholder management and collaborative approaches: Given the complexity of addressing sustainability challenges, companies have to define priorities based on relevance. This topic will be addressed in the third part of the course with a specific focus on stakeholder management and materiality assessment. Students will also learn how companies can work together with their peers, government, and nonprofits to bring about large-scale change in the sustainability space.
4. Sustainability management and reporting: The fourth part of the course will delve into how to plan, implement, and evaluate a sustainability strategy. The key steps of a sustainability program implementation process will be overviewed. The accountability implications of sustainability integration will be discussed with a focus on non-financial and sustainability reporting. Frontier approaches in measuring sustainability impacts will be also shared with specific regards to social return on investment methodology.
5. Sustainability as an entrepreneurial opportunity: the last part of the course will be devoted to entrepreneurial approaches launched with the intent of creating social and environmental impact. A process-based view of social and sustainable entrepreneurship, starting from opportunity identification and ending-up with opportunity exploitation into a running organizational form will be adopted. New legal forms and hybrid business models will be presented to give an overview of current dynamics in the field of social and sustainable innovation
Prerequisiti
To feel comfortable in this course, students should have general background in management, management of innovation, performance management and control systems, organization and business planning.
Metodi didattici
The course is based on active teaching methodologies aimed at maximizing students' participation. In addition to face-to-face lectures, attending students will be involved in the discussion of case studies and incidents obtained using real-life examples. Guest speaker's talks will be organized, as well as group projects, role playing and simulations.
Materiale di riferimento
The course is based on a blend of materials, ranging from book chapters, case histories, articles, teaching notes, and presentations.
The handbook is mandatory for attending and non-attending students:
Rasche, Andreas, et al., eds. Corporate Sustainability: Managing Responsible Business in a Globalised World. Cambridge University Press, 2023.
Additional readings, case studies and class material will be detailed in the class syllabus and made available to registered students through Ariel.
The handbook is mandatory for attending and non-attending students:
Rasche, Andreas, et al., eds. Corporate Sustainability: Managing Responsible Business in a Globalised World. Cambridge University Press, 2023.
Additional readings, case studies and class material will be detailed in the class syllabus and made available to registered students through Ariel.
Modalità di verifica dell’apprendimento e criteri di valutazione
Attending students
The final grade will consist of the following components:
End-of-term exam: 50%
Group assignment: 50%
The end-of-term exam tests the knowledge obtained by attending the classes and studying the materials. It will consist of a mix of multiple-choice questions and short-essay questions (e.g. concept questions or cases analysis).
The group assignment will consist of the development of a sustainability plan for a company dealing with sustainability challenges. Details will be provided in class.
Non attending students
Written exam to test knowledge obtained studying provided material (handbook and additional readings). As for attending students, the exam will consist of open-ended and multiple-choice questions. But the non-attending and attending exams have different questions.
The final grade will consist of the following components:
End-of-term exam: 50%
Group assignment: 50%
The end-of-term exam tests the knowledge obtained by attending the classes and studying the materials. It will consist of a mix of multiple-choice questions and short-essay questions (e.g. concept questions or cases analysis).
The group assignment will consist of the development of a sustainability plan for a company dealing with sustainability challenges. Details will be provided in class.
Non attending students
Written exam to test knowledge obtained studying provided material (handbook and additional readings). As for attending students, the exam will consist of open-ended and multiple-choice questions. But the non-attending and attending exams have different questions.
SECS-P/08 - ECONOMIA E GESTIONE DELLE IMPRESE - CFU: 9
Lezioni: 60 ore
Docenti:
Pitzolu Davide, Vurro Clodia
Siti didattici
Docente/i
Ricevimento:
Le date del ricevimento sono disponibili al link. E' richiesta l'iscrizione
Skype account: clodia.vurro