Market Regulation and Business Practices
A.Y. 2018/2019
Learning objectives
The course in Market regulation and business practices aims at providing students with the analytical tools relevant for a general knowledge of the regulatory strategies (especially of the strategies based on information), of the European and national legislation on unfair commercial practices and misleading advertising, of the competition rules concerning vertical agreements and the special regime of Intellectual Property Rights.
This course provides an opportunity for students to develop an understanding of, and critically to evaluate, the basic tools, techniques and decision-making methodologies that are employed in regulatory design and practices especially regarding consumers' attitudes and expected behaviour changes.
It will also enable students to undertake a critical appraisal of the main matters which in different ways are related to some other courses of the Master degree..
Attendance and participation of the students are encouraged because the use of interacting teaching methods is aimed at improving communication skills and testing and testing ability of applying understanding.
This course provides an opportunity for students to develop an understanding of, and critically to evaluate, the basic tools, techniques and decision-making methodologies that are employed in regulatory design and practices especially regarding consumers' attitudes and expected behaviour changes.
It will also enable students to undertake a critical appraisal of the main matters which in different ways are related to some other courses of the Master degree..
Attendance and participation of the students are encouraged because the use of interacting teaching methods is aimed at improving communication skills and testing and testing ability of applying understanding.
Expected learning outcomes
Undefined
Lesson period: Third trimester
Assessment methods: Esame
Assessment result: voto verbalizzato in trentesimi
Single course
This course cannot be attended as a single course. Please check our list of single courses to find the ones available for enrolment.
Course syllabus and organization
Single session
Lesson period
Third trimester
ATTENDING STUDENTS
Course syllabus
NON-ATTENDING STUDENTS
The main topics of the unit 1 are the following:
1. An introduction to regulation
2. The information-based regulatory strategies (public campaigns, exhortation, behavioural economics and nudging)
The main topics of the unit 2 are the following:
1. EU and national rules on unfair commercial practices,
2. EU and national rules on misleading advertising
3. From consumers' protection to consumers' empowerment
4. digital platforms, bi-sided markets and sharing economy
5. big data and its use and re-use; profilation; data and personal data protection
The main topics of the unit 3 are the following:
1. An introduction to EU competition law
2. Vertical agreements and block exemptions
3. IPRs and competition law; licensing IPRs
4. Trade mark licenses; software licenses
Each unit includes general and teorethical lessons and parallel discussions od cases and practical examples
1. An introduction to regulation
2. The information-based regulatory strategies (public campaigns, exhortation, behavioural economics and nudging)
The main topics of the unit 2 are the following:
1. EU and national rules on unfair commercial practices,
2. EU and national rules on misleading advertising
3. From consumers' protection to consumers' empowerment
4. digital platforms, bi-sided markets and sharing economy
5. big data and its use and re-use; profilation; data and personal data protection
The main topics of the unit 3 are the following:
1. An introduction to EU competition law
2. Vertical agreements and block exemptions
3. IPRs and competition law; licensing IPRs
4. Trade mark licenses; software licenses
Each unit includes general and teorethical lessons and parallel discussions od cases and practical examples
Course syllabus
The main topics of the unit 1 are the following:
1. An introduction to regulation
2. The information-based regulatory strategies (public campaigns, exhortation, behavioural economics and nudging)
The main topics of the unit 2 are the following:
1. EU and national rules on unfair commercial practices,
2. EU and national rules on misleading advertising
3. From consumers' protection to consumers' empowerment
4. digital platforms, bi-sided markets and sharing economy
5. big data and its use and re-use; profilation; data and personal data protection
The main topics of the unit 3 are the following:
1. An introduction to EU competition law
2. Vertical agreements and block exemptions
3. IPRs and competition law; licensing IPRs
4. Trade mark licenses; software licenses
1. An introduction to regulation
2. The information-based regulatory strategies (public campaigns, exhortation, behavioural economics and nudging)
The main topics of the unit 2 are the following:
1. EU and national rules on unfair commercial practices,
2. EU and national rules on misleading advertising
3. From consumers' protection to consumers' empowerment
4. digital platforms, bi-sided markets and sharing economy
5. big data and its use and re-use; profilation; data and personal data protection
The main topics of the unit 3 are the following:
1. An introduction to EU competition law
2. Vertical agreements and block exemptions
3. IPRs and competition law; licensing IPRs
4. Trade mark licenses; software licenses
IUS/05 - ECONOMICS LAW - University credits: 9
Lessons: 60 hours
Professor:
Ammannati Laura