Communication Research
A.Y. 2018/2019
Learning objectives
The course aims to introduce students to the major social research techniques used in the communication field. Both quantitative and qualitative techniques will be covered with the related problems of research design, measurement and data analysis. At the end of the course the student should be able to set up a research project and to evaluate research work in the communication field.
Expected learning outcomes
Undefined
Lesson period: Second trimester
Assessment methods: Esame
Assessment result: voto verbalizzato in trentesimi
Single course
This course cannot be attended as a single course. Please check our list of single courses to find the ones available for enrolment.
Course syllabus and organization
Single session
Responsible
Lesson period
Second trimester
ATTENDING STUDENTS
Course syllabus
NON-ATTENDING STUDENTS
MODULES 1 and 2
1. Course introduction
2. Remedial section and SPSS introduction
3. Analysis of variance (experimental research)
4. Linear regression 1 (longitudinal and comparative analysis)
5. Linear regression 2 (longitudinal and comparative analysis)
6. Measurement instruments for communication research 1
7. Measurement instruments for communication research 2
8. Survey research and experimental design
9. Longitudinal and comparative research designs (secondary analysis)
10. Seminar. Cultural consumption between omnivorousness and distinction
MODULE 3
1. Perspectives on communication research
2. Ethnography
3. Multimodal ethnography and tools
4. Content Analysis I
5. Content Analysis II
6. Discourse Analysis
7. Digital Methods I
8. Digital Methods II
9. Journalism and data
10. Revision
1. Course introduction
2. Remedial section and SPSS introduction
3. Analysis of variance (experimental research)
4. Linear regression 1 (longitudinal and comparative analysis)
5. Linear regression 2 (longitudinal and comparative analysis)
6. Measurement instruments for communication research 1
7. Measurement instruments for communication research 2
8. Survey research and experimental design
9. Longitudinal and comparative research designs (secondary analysis)
10. Seminar. Cultural consumption between omnivorousness and distinction
MODULE 3
1. Perspectives on communication research
2. Ethnography
3. Multimodal ethnography and tools
4. Content Analysis I
5. Content Analysis II
6. Discourse Analysis
7. Digital Methods I
8. Digital Methods II
9. Journalism and data
10. Revision
Course syllabus
1. Introduction
2. Research Ethics
3. The Positivist Approach
4. The Interpretive Paradigm
5. The Critical Paradigm
6. Data
7. Warrants
8. Interviewing
9. Focus Groups
10. Ethnography
11. Surveys
12. Experiments
13. Descriptive Statistics
14. Inferential Statistics
15. Content Analysis
16. Rhetorical Criticism
17. Critical/Cultural Studies
2. Research Ethics
3. The Positivist Approach
4. The Interpretive Paradigm
5. The Critical Paradigm
6. Data
7. Warrants
8. Interviewing
9. Focus Groups
10. Ethnography
11. Surveys
12. Experiments
13. Descriptive Statistics
14. Inferential Statistics
15. Content Analysis
16. Rhetorical Criticism
17. Critical/Cultural Studies
SPS/07 - GENERAL SOCIOLOGY - University credits: 9
Lessons: 60 hours
Professor(s)
Reception:
Tuesday, 16.30-19.30 (please contact me to make an appointment in person or online)
Dipartimento di Scienze Sociali e Politiche, via Passione building, second floor, room 204
Reception:
Tuesday 10-12.30
Ufficio Ricercatori - Via Conservatorio / MS Teams