Teaching workshop

The workshop aims to provide the necessary tools to understand the operational dynamics in the field of event communication, in particular by focusing on the development of projects promoting and enhancing the Milanese territory in the its international dimension, with the main objective of offering students the opportunity to accumulate and refine skills that relate to their training and, at the same time, are linked to a professional field that can currently offer interesting job opportunities. In this regard, it is also expected to involve experts in the marketing sector with whom students will be able to discuss the topics proposed by the laboratory.

By the end of the workshop, students will have to demonstrate that they have masterd the tools that refer to the field of event communication and that they know how to build projects to promote and enhance the Milanese territory from the design phase to that of the final realization.